guide language: e home clean CEO yuntao, said the investment will mainly used in the depth of the key cities to expand.
On February 15, housekeeping O2O platform e home clean announced for tens of millions of dollars to B round, but does not release investment institutions. Tencent technology, however, have not confirmed the authenticity of its financing.
e jie was founded in May 2013, is currently in Beijing, Shanghai, guangzhou, shenzhen, chengdu and nanjing on service. After e jie for tencent’s 4 million yuan angel investment and big led, tencent to throw A round of $4 million in financing.
e home clean CEO yuntao, said the investment will mainly used in the depth of the key cities to expand. Competitors crazy to expand the strategy of city yuntao said the road without geographical position dependent and take-away is that you can go by car, but politics and laundry area in the home, aunt and position between the user is still one of the key factors affecting the core experience, e home clean will focus fire to major cities in the service and the best response experience.
housekeeping O2O first-tier cities coverage rate is still low at present. If calculated according to the stock of housing market, large communities in Beijing the rings in 1500, with the number of domestic companies in the 1000 or so. With active domestic companies in Shanghai in 2000 or so, each traditional homemaking company, on average, to master the number of families in 400 or so, Beijing and Shanghai has 800000 target home users, a ray of light city a total of 1 million home users, this is a large enough market.
but yuntao to tencent said science and technology, Shanghai is our daily list other home several times, but the meaning is not big. Because all relative to offline base of traditional market as a whole is still small. Offline small domestic takes the advantages of geographic location, the user will exist alternative choice. Pure into small domestic main profit live-in and fixed hour Labour market, for domestic companies all perish also relatively difficult, users, when picking her nanny and price war is hard to take effect. So after through density for access to the user, the online domestic companies need to search for other business model.
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