photos application and plug-in software maker “visual” supply co., LTD. (VSCO) by the Glynn B round of Capital Management lead raised $30 million. Its investors include existing shareholders Accel Partners and Goldcrest Investments.
VSCO founded in 2011, have developed a very popular VSCO Cam camera, known as “pictures of novel applications. 2013 years since its launch this App in the App Store and Google Play’s application of the top 20 downloads have been located in the pictures.
this app claiming to be “is an excellent choice” shoot, edit, and share photos, users can upload photos to VSCO and sets. The current VSCO Cam had 20 million users.
this app in the pictures of people upload after VSCO Cam processing to the sets will suggest whether the attached # VSCO label. Currently on Facebook with “# VSCO” label to share pictures than Nike, Disney and other starbucks more merchants.
VSCO from upload all pictures of artificial picked out the best in show “VSCO Grid”. VSCO Grid company called reveal the place of the best photos from around the world. Every day, the application will be artificial selection from 300 to 400 photos, show in the website and mobile app.
for a camera app more interestingly, adopted free value-added VSCO Cam (hunting cloud network note: free services to attract users, through the value-added services revenue) business model: users can buy a filter and a similar photo additional functionality.
in the aspect of software, VSCO initially provide integrated to Adobe Lightroom photo editing tools, including $119 worth of VSCO Film product line includes a variety of default Settings, to simulate a variety of style of the Film camera.
“in the era of mobile Internet, people for the pursuit of high quality have a huge flying over
“Ryan Sweeney Accel a partner told Bloomberg said,” this community is great, because it is real.”
maybe many people have never heard of before this application (including the writer), but look at the more than 250000 comments on Google Play and as high as 4.3 star evaluation, it really doesn’t.
this in May 2014, VSCO received $40 million in A round of funding. In addition to the natural growth of the company, it’s now VSCO if there are any specific ideas for a new round of financing is still unknown.